subscribed: why the subscription model will be your companyℹs future - and what to do about it

Giới Thiệu Sách Subscribed: Why The Subscription Model Will Be Your Companyℹs Future - And What To Do About It PDF Miễn Phí

Thư viện Bài Tập Online giới thiệu đến bạn đọc cuốn sách Subscribed: Why The Subscription Model Will Be Your Companyℹs Future - And What To Do About It của tác giả Gabe Weisert, Tien Tzuo (Author), do nhà xuất bản Portfolio Penguin phát hành năm 2018. Cuốn sách gồm 256 trang với dung lượng 23.4 x 15.3 x 1.8 cm và trọng lượng 336g, được phân phối bởi nhà cung cấp Penguin Books.

Subscribed: Why The Subscription Model Will Be Your Company’s Future - And What To Do About It

SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARD

Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning

Today's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model.

Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You'll have to reinvent your company from the inside out -- from your accounting to your entire IT architecture. No matter how large or small your company, Subscribed gives you a practical, step-by-step framework to rebuild your business around a customer-centric, recurring revenue model.In ten years, we'll be subscribing to everything: information technology, transportation, retail, healthcare, even housing. Informed by insights straight from the servers of Zuora, the world's largest subscription finance platform, Subscribed is the book that explains how this shift really works -- and how business leaders can prepare and prosper.